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PROPOSAL CONCEIVED AND WRITTEN FOR GENERAL ELECTRIC TO BE THE OFFICIAL “IMAGINATION PARTNER” AT FORTUNE MAGAZINE’S ANNUAL INNOVATION FORUM.
In-book spreadvertorial for Canon to run in Parenting magazine.
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Series of playful advertorials designed to drive readers to Diapers.com and its sister sites, wag.com, and yoyo.com.
Citibank spread that ran in Parenting magazine. Included a callout to parents to submit their child's story online to win the chance to be featured in the magazine.
Energizer booklet of simple science projects created for distribution to 500,000 of Energizer's clients. Part of a multi-tiered program which challenged online users and readers of Parenting to submit their own project for a monetary prize and to be featured in-book.
Three-page advertorial that ran in American Airline's in-flight magazine touting the rich culture and cuisine of Martinique.
Wrote, researched, and interviewed content for a multi-page Pamper's brand booklet distributed to 50,000 hospitals across the country.
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